Ethos, Pathos, & Logos

Hey Students -

Here is the assignment that we've been working on for the past couple of days in class - identifying ethos, pathos, & logos in advertising.

Your Assignment:
- Find a total of three advertisements (one representing ethos, one for logos, & one for pathos)
- Cut the advertisement out and staple it to a sheet of paper

- On the notebook paper, write a FULL (5-8 sentences) paragraph ANALYZING the advertisement. Be sure your paragraph answers the following questions:

- What is the purpose of this ad?
- Who is the intended audience?
- Why might the advertiser have designed the ad the way they did?
- Is the ad effective? Why/why not?

Remember, this is due AT THE BEGINNING OF THE PERIOD tomorrow. We'll continue our discussion on logical fallacies - look for them when you're watching TV tonight!

Happy hunting,

Phillips